Culture Leadership Charge - Build a Good Comes First Work Culture

Mar 19, 2021

For decades, talented people have tolerated old-school leaders that put results before respect. Now is the time for leaders to create a work culture where good comes first for every employee—in every interaction – and where the doing of good leads directly to improved productivity, better customer service, increased retention rates, passionate employees, and higher profits.

Employees – your team leaders and team members – deserve a work environment that treats them, their efforts, their ideas, their contributions, and their accomplishments with respect.

And yet employees experience far more disappointment than good in today’s workplaces. Pent up frustration with unjust systems and practices, demeaning treatment, self-serving decisions, unfair or unequal compensation, rare recognition, bullying, and worse have led employees to the boiling point.

In the coming years, employees will seek out and join organizations and leaders that validate employees’ efforts, serve their communities, and make life better for their customers. Like metal to magnets, employees will seek out companies where good comes first.

The problem is that we’ve always been driven by results, so we’ve never asked leaders to change their work cultures. Even if we did, most leaders don’t know how.

My upcoming book with Mark Babbitt is titled Good Comes First. Step by step, this book provides proven, actionable strategies for leaders to create and sustain a vibrant, uncompromising work culture.

Good Comes First guides you to successfully implement three phases of our culture refinement process:

• Define your desired work culture through a formalized organizational constitution, which specifies your servant purpose, values and behaviors, strategies, and goals.
• Align your desired work culture by modeling, coaching, measuring, and celebrating aligned players and practices.
• Refine your desired work culture by coaching and mentoring players and adjusting practices that don’t align with your organizational constitution.

Culture refinement is not easy. As a leader, you already know most change efforts stall or fail. But after reading this book, you will see that, done right, change is not just possible . . . change is practical, powerful, and profitable.

And you—the reader—will be the right person, at the right time, to make that change happen.

Good Comes First is available for preorder now. The publication date is September 28, 2021.

This is episode ninety-four of my Culture Leadership Charge series. In these concise episodes, I present the best practices for creating and maintaining a purposeful, positive, productive culture - at work, at home, and in your community.

This content was released in video format on my website, http://DrivingResultsThroughCulture.com, on March 19, 2021.

Check out my YouTube channel to view all of my 3-minute Culture Leadership Charge video episodes.